BRANDING • WEB & NATIVE APP • WEB 3 • CRYPTO • NFT
IGGalaxy is a Play to Earn, blockchain-powered platform, that delivers prizes on its own cryptocurrency and NFTs for an enthusiastic worldwide community of gamers taking part in self-organized tournaments of a variety of popular game titles.
Working with an outstanding team and its visionary founder, I had the privilege to lead the product design and brand identity developments for its 2.0 version, a step jump on the platform's evolution into the future of e-sports and Web 3.0.
Product Design Lead, Experience & Service Design, UX, UI
YOUR "PLAY TO EARN" ESPORTS TOURNAMENT PLATFORM
Play the games you love and win guaranteed rewards using the world's first blockchain-powered tournament creator. Join for free and start earning.
Our Space themed visual universe is intended to be flexible, stylistically diverse, and evolving. Is equally pursuing to be empathic, meaningful and engaging, and, simultaneously, to ensure the avoidance of brand fatigue allowing us to alternate styles, and narratives and to keep us exploring and creating new visual sub-spaces for the brand.
Members participating on tournamnets receive warratee rewards on IGGalaxy own crypto currency, NFTs, and other currencies, all automatically distributed directly into the user's wallets provided by the platform.
RANKINGS & LEVELS
To celebrate users' performance and to match game-specific skills, the platform provides players with a general XP ranking, a game levels ranking, and leaderboards by games, regions, and levels.