BRANDING, WEB, MARKETING, PRODUCT DESIGN
VU.CITY has matured into a leading platform supporting the development of smarter cities. Serving thousands of users by facilitating an effective and seamless evaluation of their architectural and urban design in high fidelity and versatile 3D environment.
As we prepared to launch a new branding for VU.CITY, we simultaneously developed a new website to better support the company's communications and marketing efforts. The website architecture focuses on their key audiences, aligning the platform capabilities to their specific needs. Delivering comprehensive information regarding the product and company values and facilitating the generation of sales leads.
Creative Strategist, UX, UI, branding, animation, illustration, Art & Design direction